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Matthew Brennan: The SEA Strategies of China’s Two Tech Giants, Alibaba and Tencent

At his recent presentation, Matthew Brennan shared his insights on the strategies of Alibaba and Tencent across the SEA region from e-commerce to gaming, payments, logistics, and cloud services. Who are they partnering with and why. What can we expect from them with future investments? Take a look at the short video learn more: Matthew .. read more

Matthew Brennan Got Excellent Reviews for his Presentations

WeChat expert Matthew Brennan got excellent reviews for his presentation and we couldn’t be more proud! Watch the videos below to find out what makes Matthew’s presentations so effective and to hear what people have to say about his keynotes: Matthew Brennan 马修 is a well-known speaker and writer about WeChat. His opinions regarding WeChat and the China digital ecosystem .. read more

Matthew Brennan Spoke at Tax Free World Association Asia Conference and Got Rave Reviews

China social marketing expert, Matthew Brennan, just spoke at the Tax Free World Association (TFWA) Asia Conference on China’s digital landscape and its influence on shopping behaviour, in China and beyond, and got rave reviews! Matthew Brennan 马修 is a well-known speaker and writer about WeChat. His opinions regarding WeChat and the China digital ecosystem are regularly featured .. read more

Matthew Brennan Speaking at Tax Free World Association (TFWA) Asia Conference on Travel Retail’s Frictionless Future

WeChat and Tencent expert Matthew Brennan will be speaking at the Tax Free World Association (TFWA) this coming May 7, 2018. Matthew will be a part of the workshop called Seamless Shopping: Travel Retail’s Frictionless Future – Session Outline: The rise of e- and m-commerce has forced traditional modes of retail to rethink the service they offer to shoppers. Younger consumers – .. read more

Matthew Brennan: What is WeChat and Why is it Important?

Matthew Brennan shared his insights on WeChat Ecommerce at the 2017 Shenzhen Cross Border Summit recently. For everybody doing business in China, WeChat is a must. Matthew, in his content rich presentation, explained why it was so important, with many case studies, data and actionable takeaways.  Matthew Brennan 马修 is a well-known speaker and writer about WeChat. His .. read more

WeChat Mini Apps Explained by Matthew Brennan

Matthew Brennan is a regular keynote speaker on the topic of WeChat. His company organizes China’s largest WeChat marketing conference series for international companies. He works primarily with international businesses to help form and implement their WeChat platform strategy. Matthew holds 11+ years on the ground entrepreneurial experience in China. In this video, Matthew explained .. read more

Matthew Brennan, WeChat Expert, Available for Speaking Engagements

WeChat expert Matthew Brennan is now available for speaking engagements. In his keynote for the China Marketing Summit in Shenzhen, China, Matthew brought over a decade of entrepreneurial experience and talked about WeChat’s platform strategies and its strengths over other apps in the local and international market. Matthew Brennan 马修 is a well-known speaker and writer about WeChat. .. read more

Matthew Brennan 马修

Matthew Brennan 马修 is a well-known speaker and writer about WeChat. His opinions regarding WeChat and the China digital ecosystem are regularly featured in global media (The Economist, BBC, The Financial Times, Forbes, TechinAsia, Campaign Asia, eMarketer). His company China Channel organizes China’s largest WeChat marketing conference series for international companies. He works primarily with international .. read more