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Ashley Galina Dudarenok Offers Updated Insights on Social Media Marketing for the China Market

Ashley Galina Dudarenok shares important insights on Chinese Social Media and Marketing. With more than 12 years of experience in the region, Ashley explains the mesmerizing world of WeChat and Weibo and how brands can run social media campaigns and win with Chinese consumers. Ashley Galina Dudarenok is a China marketing expert with twelve years of professional .. read more

06
Aug
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Porter Erisman Shared Insights from the Alibaba Success Story in Turkey

In his keynote at the Turkey Innovation Week, Porter Erisman explained what set Alibaba apart from eBay, and how it rose to be the a leader in Chinese e-commerce. Watch the video below to learn more about Alibaba’s success story: Porter Erisman is an entrepreneur, e-commerce consultant and award-winning filmmaker with more than 20 years of .. read more

20
Feb
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Porter Erisman Shares Insights on e-Commerce Models in Asia

Porter Erisman shared valuable insights on e-commerce models in Asia in his Tech in Asia interview. He elaborated on some of the points also in his latest book “Six Billion Shoppers”. Here are some of the inspiring points that he made: “Everywhere I went, whether it was India or Southeast Asia or Africa, I saw a common .. read more

15
Nov
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Porter Erisman: The inside story behind Alibaba

Porter Erisman, former VP of Alibaba, shared the inside story behind the rise of Chinese online colossus Alibaba in the recent TFWA Asia Conference in Singapore. The presentation revealed why e-commerce in emerging markets is built on different cultural foundations to the likes of Amazon and eBay. Click the image below to watch the clip .. read more

23
Aug
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Porter Erisman on How the West can learn from China on e-commerce and Fintech

Porter Erisman talked about how the West can learn from China on e-commerce and Fintech. China, started from scratch, has created truly disruptive e-commerce and mobile payment business ecosystems. Porter says “Because China is really starting from scratch, China is able to leapfrog way ahead. And so finally you’re starting to see the evidence come out .. read more

27
Jun
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Juan Pablo Vázquez Sampere: China’s Alibaba is the First Real Test for Amazon’s Business Model

Juan Pablo Vázquez Sampere considers that China’s Alibaba is the first real test for Amazon’s business model. Alibaba will gain a foothold in the U.S. market, probably with some portion of that huge group of consumers who don’t shop that frequently but who browse a lot, from whom Alibaba will derive advertising revenue even if .. read more

13
May
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Motivational Story of Alibaba Founder Jack Ma

One important lesson everyone should learn: Being persistent despite difficulties! Alibaba Founder Jack Ma was rejected from 30 jobs, including KFC, before becoming China’s richest man. “I went for a job with the police; they said, ‘you’re no good,’” Ma told Rose. “I even went to KFC when it came to my city. Twenty-four people .. read more

04
Mar
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Joe Baladi Commented on Chinese Global Brands

Joe Baladi, branding expert, was interviewed by SCMP on his comments on Chinese Global Brands.   “Very much like the visionaries that are associated with the likes of Google, Apple and Facebook, Jack Ma is about the big picture – changing the world,” said Joseph Baladi, the chief executive of Singapore-based marketing consultancy BrandAsia. Alibaba has .. read more

Xiaomi, Not Apple, Is Changing the Smartphone Industry

Xiaomi and Alibaba are the two Chinese companies that receive a lot attention internationally. Why are they so successful and different? Our China experts have insights to share. For starters, unlike Apple, Xiaomi is not targeting premium customers; it’s mostly teens buying those high-quality phones, and hardly at a premium, since Xiaomi’s prices are at .. read more

23
Oct
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Congratulations to Jack Ma for the Alibaba IPO!

Congratulations to Jack Ma for the Alibaba IPO! Alibaba Group founder Jack Ma talks in the video below about the company’s initial public offering and business strategy. He speaks with Emily Chang on Bloomberg Television’s “In the Loop.” “I think the very important thing is that we want to build up a company, not the .. read more

29
Sep
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