Expert on Disruptive Innovation, Juan Pablo Vazquez Sampere, thinks that it is Xiaomi, not Apple, that is changing the smartphone industry. However, looking at the full extent of Xiaomi’s business model reveals just how different – and how disruptive — it is. For starters, unlike Apple, Xiaomi is not targeting premium customers; it’s mostly teens […]
Tag Archives: Smartphone industry
Xiaomi and Alibaba are the two Chinese companies that receive a lot attention internationally. Why are they so successful and different? Our China experts have insights to share. For starters, unlike Apple, Xiaomi is not targeting premium customers; it’s mostly teens buying those high-quality phones, and hardly at a premium, since Xiaomi’s prices are at […]
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